
Flash Advertising: Flash Platform Development of Microsites, Advergames and Branded Applications
- Length: 288 pages
- Edition: 1
- Language: English
- Publisher: Focal Press
- Publication Date: 2010-08-25
- ISBN-10: 0240813456
- ISBN-13: 9780240813455
- Sales Rank: #6294449 (See Top 100 Books)
go site Create awe-inspiring, mind-blowing Flash ads, microsites, advergames, and branded applications that engage consumers and demonstrate their worth to clients. Creating Flash Advertising delivers the nuts and bolts of the development process from initial design conception to ad completion. You’ll learn the best practices for:
Tramadol Prescribed Online * Mastering the myriad of ad specs, deadlines, quality and version control issues * Creating ads that balance campaign goals with design constraints * Preparing and building ads with team and QC standards * Using forms and data in ads without file bloat * File optimization techniques for swf files * 3rd party rich media technologies that transcend the 30k banner * Integrating video into sites and banners * Social media applications * Trafficking and tracking ads for impressions, interactions, clicks, and conversions * Using ActionScript to save development time and implement team standards
https://townofosceola.com/7puh1r6 Published projects developed with the practices and AS code presented in the book are available on the companion website http://www.flashadbook.com
https://www.annarosamattei.com/?p=8i0uzkkk * Real-world examples of rich media ads and AIR applications
https://lavozdelascostureras.com/wup0b3x38bt * Industy insider tips and workflows from award winning designers
watch * Companion Web site with case studies, and re-usable AS3 and Flex code snippets
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